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“Asia’s Retail Innovation Hub”: Stay Ahead of the Trend at Award-WinningRetail Asia Conference & Expo (RACE) 2019, held alongside HOFEX for its very first time
Post Time:2019-05-09Author:Food2China


“Asia’s Retail Innovation Hub”: Stay Ahead of the Trend at Award-Winning

Retail Asia Conference & Expo (RACE) 2019, held alongside HOFEX for its very first time

RACE to feature latest retail solutions and technologies at the 11th edition

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Retail Asia Conference & Expo 2018

(15 April 2019, Hong Kong) The can’t-miss event for retailers across the APAC region, theannual Retail Asia Conference & Expo (RACE), organised by UBM Asia, will take place from7-10 May 2019 at Hall 5B, C and D at the Hong Kong Convention and Exhibition Centr(HKCEC). Brimming with innovation, the show will feature 1,000+ brands from around theglobe exhibiting over 2,000 products and retail solutions. Offering 84 educational seminars,RACE will be divided into three equally exciting zones – Retail Technology, Internet Retailingand Retail Design & In-store Marketing. The four-day trade fair will also host the not-to-bemissed 7 th annual Retail Asia Conference, shining a light on the places, spaces and faces of retail. For the first time, RACE will be strategically co-located with Asia’s Leading Food &Hospitality Tradeshow HOFEX, providing a powerful added-value experience and crosssector business opportunities for attendees.

Welcoming a mix of retail professionals including managers, developers, merchandisers,architects, designers, retailers, IT managers and others from across the fashion, sports, jewellery, healthcare, design, convenience and technology sectors and more, RACE willbring together the world’s most revolutionary and high-tech retail solutions under one roof.Among the show’s highlights will be tailor-made robotics developers Win Win IndustrialCompany Ltd, US architects Sargenti and AI-driven real-time conversion marketing cloudsolution Resulticks.

Retail Technology: Giving high tech a personal touch

A key driver for visitors to RACE is the opportunity to stay ahead of the curve and catch aglimpse of what the future holds. While FORBES predicts 2019 will see robots, drones andIoT play a leading role in retail, personalised customer experience is not to be forgotten, andthe Retail Technology Zone will be no exception. Visitors will be wowed by state-of-the-arttechnological solutions with a human touch – from examples of using virtual reality totransform a place for purchase into an entertainment destination, to Softbank Whiz, anautonomous floor-cleaning robot with 3D camera, laser rangefinder and sensors.

Internet Retailing: From AR to UX

By end of 2019, China’s e-commerce sales are estimated to grow to become 55 percent o the global e-commerce market (Deloitte). Trade professionals can expect to step up theironline retail game in the Internet Retailing Zone, where online payment, web design, CRMand e-commerce solutions abound. Visitors can discover how AR allows online shoppers to‘try on’ and ‘test out’ products at home – thus resulting in higher conversion rates andfewer returns – and how to develop faster, leaner eCommerce operations that make theonline customer journey personalised, efficient and enjoyable.

Retail Design & In-Store Marketing: First impressions are everything

From gift wrapping to shelving systems, the Retail Design & In-Store Marketing Zone will beabuzz with creativity and inspiration from every continent. Featuring the very best of today’s shop design and visual marketing solutions for everyone from coffee shop ownersand independent retailers to global groups alike, this will be where trade professionals canimmerse themselves in the hottest trends. From interior design and flooring to displays andlighting, discover the secrets to creating the perfect shopping environment – subsequentlyensuring an unforgettable customer experience and increasing profitability.

7 th Annual Retail Asia Conference and first-ever SHOP! Asia Summit

For retailers seeking to gain credible advantage, the Retail Asia Conference is a must-visitticketed event that brings together professionals across the entire value chain. Taking placefrom 7-8 May 2019 at the tradeshow, the conference will this year also introduce the very first SHOP! Asia Summit in Greater China, themed “The Unreasonable Power of Creativity toDrive Sales”.

SHOP! is a global retail industry association with over 10,000 corporate members consistingof retailers, brands, designers, manufacturers, industry suppliers, and other industryprofessionals from 30 countries and regions.

“This year, for the first time, Retail Asia Conference & Expo will be co-located with HOFEX,offering exhibitors the valuable opportunity to expand their service profile to the hotel andF&B industry”, says Mr. Daniel Cheung, General Manager of UBM Asia. “From consumetrends and industry standards to design, customer service and revolutionary technology, theresult is a tradeshow bursting with inspiration, innovation and unparalleled business potential.”

The fair is organised by UBM Asia, the largest tradeshow organiser in Asia with over 290events, combining local expertise with a global industry network to provide high-qualityevents and the best customer experience for event attendees from all over the world.

Pre-registration for RACE 2019 is now open until 18 April on the website. Walk-ins aravailable on-site, and visitors may register and pick up a pass outside Hall 5. The show isopen to trade professionals and media only and visitors must be aged 18 or above. Preregistration passes include a complimentary 4-day show admission badge to Retail AsiaConference & Expo and HOFEX, as well as an electronic Advance Buyer’s Guide and accessto the tradeshow’s complimentary business matching services.

EndsNotes to Editors:

This announcement is distributed by Cred Communications Ltd. on behalf of UBM Asia. To pre-register for HOFEX, ProWine Asia and Retail Asia Conference & Expo, for media enquiries or interviews please contact:

Iris Kwok

Cred Communications Ltd.

2110 3519 | 6296 1198

iris@credcommunications.com

Nicole Chan

Cred Communications Ltd.

2110 3519 | 9027 1404

nicole@credcommunications.com


About UBM Asia

UBM Asia is a leading B2B information services group and the largest B2B Events organiser in the world. Pleasevisit http://www.ubm.com/asia for more information about our presence in Asia.

https://www.ubm.com/global-reach/ubm-asia

About HOFEX

Remarking 32 years of excellence, HOFEX – Asia’s Leading Food & Hospitality Tradeshow, has been taking theindustry on numerous extraordinary journeys of culinary delicacies from all over the world, bringing the mostcomprehensive selection of Food & Drinks, Hospitality Equipment & Supplies products to Asia.

https://hofex.com/

https://www.facebook.com/HOFEX.hk/

About Retail Asia Conference & Expo

As the leading retail exhibition in Asia, RACE is proudly recognised as the MUST-JOIN event among the industry’s most influential retailers and buyers. RACE features three focus areas: Retail Technology, Retail Design &In-Store Marketing and Internet Retailing, as well as various onsite educational seminars and networking events.

https://www.retailasiaexpo.com/

https://www.facebook.com/retailasiaexpo/

Show details for HOFEX, ProWine Asia and Retail Asia Conference & Expo:

Dates and opening times:

7-9 May 2019: 10:30 – 18:30

10 May 2019: 10:30 – 17:00

Location:

Halls 1, 3, 5Hong Kong Convention & Exhibition Centre


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